View in/view out

"View In, View Out" is an immersive sound installation and interactive trail designed to bring the natural and human stories of the Mendip Hills to life. This project consists of two distinct but related experiences: "View In," a physical installation, and "View Out," a digital interactive trail. The design should clearly communicate the unique aspects of each experience while maintaining a cohesive overall brand identity.

Target Audience

General public, including families, nature enthusiasts, and those interested in immersive art and local history.

Brand Tone & Feel

Engaging, mysterious, natural, immersive, accessible, and intriguing.
The design should evoke a sense of discovery and connection to the landscape.